Liquid Fleet looks to double its fleet within two years
Liquid Fleet is aiming to double its fleet size within the next two years after the business was acquired from its original owners.
Looking to grow organically and through acquisitions, it has a healthy funding line already in place and wants to expand its current 9% share of the vehicle hire procurement sector as well as exploring new business-to-business (B2B) sectors.
It also provides vehicles into the fleet management and accident management sectors.
Managing director Ismael Aumeerally wants to double his fleet over the next 2-3 years from its current 2,500 vehicles to 5,000 vehicles and more.
“We have a strong balance sheet and significant funding lines with five major banks which allows us to look for the right acquisitions and mergers to accelerate our growth,”
Ismael Aumeerally – Managing Director, Liquid Fleet
Aumeerally joined Liquid Fleet as operations director in 2019 and led a management buyout (MBO), which was completed in December 2022, from the original owners and then became the company’s MD.
He recruited a new senior management team, including Dirk Van Dijl as Liquid Fleet’s new financial director, who he worked with at City Car Club, and Martin Potter, originally from Aston Barclay, who was appointed as the company’s commercial director.
During the past two years, Liquid Fleet has paid off its acquisition debt seven months early and created an Employee Ownership Trust which means the business is 100% owned by its employees.
Liquid Fleet believes the benefits of the trust cannot be underestimated as the business is run and owned by the entire team.
It now has terms in place with most of the major manufacturers, which it says enables it to provide customers with a choice of vehicles that are typically hired from 6 to 36 months.
“We have a strong balance sheet and significant funding lines with five major banks which allows us to look for the right acquisitions and mergers to accelerate our growth,”
Ismael Aumeerally – Managing Director, Liquid Fleet
